Gaute, The City Armor

Store Interior

For those who like wearing suits, Gaute’s commitment to accuracy and proficiency has no doubt signified the guarantee of quality.

Filled with the brisk and tranquil atmosphere, the indoor space essentially decorated with the black-and-white lines presents the overwhelming contrast of rationality. "City Armor" is the design work of a Taiwanese original brand that specializes in merchandising custom-made men’s suits. The open of this store is expected to have an influential and innovative impact on the men’s suits market.

There are no redundant adornments, and any decorative element other than accuracy is forsaken. The selections of colors focus on black, white, and concrete grey, which highlight the store’s identity pursuing minimalism and precision, and express the attitude rejecting the vivid colors.

The space is 121 square meters. The illumination arrangement explicitly focuses on the crucial factors such as store logo and suits display. The white table surfaces bring out the exquisite suits quality and tailoring. The professional staff members adroitly and considerately advise clients on the specialized and admirable suits. There are thousands of top fabrics, interiors, and buttons, which are capable of gratifying every demand. The magnificent craftsmanship ensures every suit is one-of-a-kind.

Corresponding to the concrete grey floors, the illuminations scattering through the black frames of shop windows artistically resemble the rational perspective of linear thinking, which brings out the competent and logical impressions of the shop.

This Design was awarded Bronze in A' Interior Space, Retail, and Exhibition Design Award in 2019. Bronze A' Design Award: Bestowed upon outstanding and creatively ingenious designs that authenticate experience and resourcefulness. Esteemed for incorporating best practices in art, science, design, and technology, they exhibit strong technical and creative skills and contribute to quality of life improvements, making the world a better place.


Project Details and Credits

Project Designers: Millton Yu
Image Credits: Millton Yu
Project Team Members: Millton Yu Kenes Hsieh Shine Bai Ray Lu
Project Name: Gaute
Project Client: Millton Yu


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